Create the identity once. Keep producing with the same model.
Build a private fictional adult synthetic identity, review it before saving, and reuse the same model across future Ruwana production. Custom Models give creators, brands and production teams a persistent identity instead of a different random face every time.
Private · Persistent · Reusable by stable model ID · Built for repeat production
The useful part is not creating a face. It is keeping the identity.
Many AI image workflows begin again with every prompt. Ruwana Custom Models are designed around continuity: create the identity once, save it privately and bring that same production identity back when the next campaign, scene, product or format needs it.
A stable model you can address again.
A saved Custom Model receives a stable model ID, so the identity stays available instead of disappearing after one generation.
Your production cast stays separate.
Saved Custom Models stay inside your organization until you delete them and remain separate from Ruwana’s public Virtual Models roster.
Keep the identity. Change the direction.
The same model can return across new wardrobe, products, scenes, lighting, framing and campaign concepts while the identity remains part of the production.
Custom Models · Identity Builder
Build a fictional adult synthetic identity with controlled visual direction.
Ruwana gives you a structured identity builder instead of asking you to describe an entire person from scratch in one long prompt. Choose the core attributes, add optional casting direction, generate one candidate and review the result before deciding to keep it.
Generate first. Save only when it is right.
Define the private model name, adult age range, visual height, build, skin tone, hair color, hair style, eye color and additional creative direction. Ruwana generates the identity candidate and complementary portrait/full-body views so you can evaluate the model before saving it.
Save the identity and bring it back when production continues.
Once a model is saved, it becomes part of your private Custom Models library. The identity remains available to your organization until you delete it and can be reused through its stable model ID.
The library is the continuity layer. Instead of saving screenshots of generated faces or reconstructing the same person from an old prompt, you keep a persistent production identity that Ruwana can resolve again.
The identity stays stable while the production keeps changing.
Identity and creative direction are separate. Keep the same Custom Model while changing wardrobe, product, location, lighting, framing, camera direction, role and campaign concept across Ruwana’s wider production system.
Create
Build a fictional adult synthetic identity and generate the first portrait candidate.
Complete
Generate the complementary full-body view and review whether the identity is ready to keep.
Save
Store the model in your private library with a stable reusable model ID.
Produce
Bring the saved identity into Ruwana production and direct new work around the same model.
Build your own identity or choose from the Ruwana roster.
Ruwana supports both paths. Custom Models are private identities you create for your own production library. Ruwana Virtual Models are ready-made stable identities from Ruwana’s existing digital talent roster.
Your private production identities
- You define the fictional adult synthetic identity
- The saved model stays private to your organization
- Each saved identity receives a stable model ID
- The same identity can return in future production
- Best when you want to build and keep your own digital cast
Ready-made digital talent
- Choose from stable identities already created by Ruwana
- Browse the visual roster before starting production
- Move directly into production without building a new model first
- Commercial licensing is available where required
- Best when you want ready-made digital talent rather than a private cast
Useful when a recognizable cast matters more than a random output.
Custom Models are most useful when the person in the image needs to remain part of the visual system across more than one asset, one campaign or one production session.
Content creators
Build recurring synthetic talent for visual series, social content, campaigns and repeatable creative formats.
Creative agencies
Keep private client-specific identities available for later production instead of rebuilding the cast every time.
Brands
Create a reusable digital identity that can return across product launches, seasonal concepts and commercial imagery.
Production teams
Separate identity selection from art direction so the same model can move through different visual roles and campaigns.
Custom Models are synthetic production identities, not real-person cloning.
The Custom Models builder is designed for fictional adult synthetic identities. Additional direction is for casting and appearance guidance, not for targeting a named real person.
A persistent synthetic identity for creative production
Create a fictional adult model, review the generated identity, save it privately and reuse it through Ruwana’s production tools.
The goal is continuity: the model can remain recognizable while the creative direction changes.
Not a request to reproduce a named real person
Custom Models are not positioned as a real-person cloning tool. The product is built around synthetic identities created for production.
For ready-made digital talent, use the separate Ruwana Virtual Models roster.
Custom AI Model questions
What is a Ruwana Custom Model?
A Ruwana Custom Model is a private fictional adult synthetic identity created for repeat creative production. You build the identity, generate and review it, save it to your organization and reuse it later through a stable model ID.
Can I reuse the same Custom Model?
Yes. Reuse is the core purpose of Custom Models. A saved identity remains in your private model library until you delete it and can be brought back into future Ruwana production.
Are Custom Models private?
Yes. Saved Custom Models belong to your organization’s private model library and are separate from Ruwana’s public Virtual Models roster.
What is the difference between Custom Models and Ruwana Virtual Models?
Custom Models are private synthetic identities created by your organization. Ruwana Virtual Models are ready-made stable identities from Ruwana’s own digital talent roster.
Can I create a Custom Model based on a named real person?
The Custom Models builder is designed for fictional adult synthetic identities. Its appearance controls and additional direction are intended for synthetic casting guidance rather than targeting a named real person.
Is a Custom Model just an AI image generator preset?
No. The important difference is persistence. A saved Custom Model receives a stable model ID and remains available as a reusable production identity rather than existing only as one generated image.
Build the identity once. Keep directing what it does next.
Create a private Custom Model, save it to your library and bring the same identity back whenever the next Ruwana production needs it.
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